International Fast Fashion Department Store flagship brand, leading the new retail
发布时间:2019-05-08

International brand


Leading the way in new retail


MIEVIC is the new retail fast fashion department store brand


Design concept from Northern Europe


Affiliated to the warm department store group with more than 30 years of retail experience


With a refined, fresh storefront image


Super-customer's business atmosphere


Stylish, simple, value-for-money, beautiful product advantages


Quickly open the market


More than 1,000 stores


More than 300 cities in more than 20 countries around the world


Have a large number of stable love life


Focus on quality, the pursuit of fashion core consumer groups

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Strategic cooperation with branded property


Strong and strong popularity


MIEVIC and Wanda Plaza, Wuyue Plaza,


Joy City, China Resources Vientiane City, Greenland Fun City, Hong Kong New World Department Store,


Vibrant City, New Mart, RT-Mart, and Eurasian Group,


Large business groups such as Dashang Group and Fashion Group,


And nearly 500 commercial streets, established a strategic partnership,


The city has a mastery of brand management, and its brand influence and market share continue to grow.

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Global layout


The MIEVIC brand chain is spread across dozens of countries around the world.


The domestic market covers Beijing, Shanghai, Guangzhou, Chongqing,


Major cities such as Macau and Hong Kong


Overseas markets are expanding rapidly


With the United States, India, Canada, South Africa, Saudi Arabia


Waiting for more than 20 national investors to reach strategic cooperation


Mexico, Indonesia, Philippines, Dubai, Czech Republic,


International business in more than 30 countries including Morocco is starting


Fashion shop is popular all over the country, super popular world

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design concept


MIEVIC can adopt Nordic design concept


A pioneer in the international fashion department store brand,


With a simple and honest heart, build a fashion brand that will never fall behind.


Advocating urban quality life and resolving busy urban depression,


With the essence of simple and refined products,


And cheap and good value for money


Let you relieve stress, return to yourself, unload glitz and enjoy life.

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Leading the world in product development


Outstanding quality is known worldwide


MIEVIC pursues the design concept of “simple, fashionable, value-for-money and aesthetic”


Leading the world in product development


New fast, explosive, cost-effective


Covering 10 major categories and more than 3,000 models


The prices of mainstream products are between 5 and 30 yuan.

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More than 1,000 stores worldwide

Top ten joining advantages


Exclusive market opportunity


International brand


The physical stores are spread all over the world and have a high reputation and influence both at home and abroad. “MIEVIC” (Chinese translation “米薇可”) is a truly international fast fashion department store brand.

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2. Superior product advantages


The founding team has been in the industry for more than 30 years, and has a strong control ability for the market. The products are deeply loved by the consumer groups; the product development, warehousing and transportation chain are complete, and the store operation is effectively guaranteed.


3. Excellent product development, design and update capabilities


With a design and development team with excellent design capabilities, 200-300 new products are put on the shelves every month, always one step ahead.

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4. Professional Storage and Transportation Center


With nearly 50,000 square meters of warehouse logistics center, the cargo transportation capacity extends in all directions, the store distribution is fast, safe and worry-free.

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5. Original price exchange


Product replacement, the original price of new products, always take the lead in the market.


6. Cooperation to end the recycling of goods


After the expiration of the franchise and the end of the cooperation, the original price of the remaining goods of the store will be recovered, and the worries of joining the company will be avoided.

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7. Full operation guidance


The company has a number of operational teams with rich experience and professional skills, providing comprehensive guidance on the opening and opening of the store; keeping up with the sales of the store from time to time, accurately tracking the pulse, and regularly returning to crack the sales problem.


8. 24/7 monitoring and inspection


The headquarters has a cloud monitoring platform, and the global stores have a panoramic view. The professional team monitors the inspections around the clock and guides the store sales in a timely manner (voluntarily according to the customer's intention).

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9. Hundreds of self-operated stores are strong


It has hundreds of direct-operated stores, all of which are invested and operated by the company. It provides strong support for resource development, market stabilization and brand promotion. It is also the practical base for the company's store operation management experience, effectively ensuring that the company is always the most practical and feasible. The management experience provides effective guidance for the management of the supporting stores and franchise stores.


10. Super strong management ability


According to the needs of investors or franchisees, you can take full responsibility to invest or join store management by means of “granting operations”. This requires sufficient industry experience, a strong executive team and sufficient resources to support it. It is an irreplaceable core competitiveness of MIEVIC.

Strong cooperation support to help wealth dreams